Press Release

May 15, 2008 - New York, NY

Interep’s McGavren Guild Radio Sales to Represent 42 Radio Disney Stations

McGavren Guild Radio, an Interep company, announced today that it has signed an agreement with Radio Disney to provide ad sales representation to the group’s 42 stations across the country. The local stations were previously represented by ABC Radio Sales. 

Lisa Sirotka, President of McGavren Guild, said, “Radio Disney is the ultimate advertising vehicle for marketers looking to reach moms, families and kids. Every week, more than 5.3 million kids and tweens 6-14, and 3 million moms, listen to Radio Disney. We are thrilled to have this opportunity to work with Radio Disney on developing new and exciting ways to grow their share of ad revenue.”

"Radio Disney, the #1 radio network for kids and families, reaches our demographic on both a local and national level," added Drew Rashbaum, Vice President, Sales, Radio Disney. "As Radio Disney's audience continues to grow, Lisa and her team at McGavren Guild will be able to expand our reach to new advertising partners and promote our value in the national sales marketplace."

About Radio Disney

Radio Disney is the #1, 24-hour radio network devoted to kids, tweens and families. Kids help pick the music that is played and are encouraged to interact via a toll-free phone line to the Radio Disney studio. The network's current playlist, driven by listener requests and representing major record labels, includes recording artists Miley Cyrus, Hannah Montana, Jonas Brothers, Corbin Bleu, Taylor Swift, Jordin Sparks, Chris Brown, Aly & AJ, The Cheetah Girls, Colbie Caillat and Carrie Underwood. The network is available to 97% of the U.S. which includes over 50 terrestrial radio stations. It is also available via RadioDisney.com, XM and Sirius satellite radio, iTunes Radio Tuner, XM/DIRECTV and mobile phones. Radio Disney has a sister network in Latin America. Its brand extensions include multiple Radio Disney Jams CDs from Walt Disney Records and iTunes Music Store offerings. Visit the company's website at http://www.radiodisney.com.

About Interep

Interep (IREP.PK) is the nation's largest independent advertising sales and marketing company specializing in radio, the Internet, television and complementary media, with offices in 17 cities. Interep is the parent company to the following radio representation firms: CBS Radio Sales, D&R Radio, Local Focus, McGavren Guild Radio, and SBS/Interep. Interep is also parent to Azteca America Spot Television Sales, Hispanic Independent Television Sales (HITS), Hispanic Independent Television Sales Network and Interep Interactive, including Winstar Interactive. Divisions benefiting our clients and customers include our unwired network radio division, Interep NetSolutions™, Interep Integration, our business development division, including Promotion Marketing; and Morrison and Abraham, a sales consulting firm. For more information, visit the company's website at http://www.interep.com.

Press Contact

Loretta Smith
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